2022년 9월 6일
Global creative consultancy Lippincott announces expansion into Australia
The new Sydney office marks the 10th outpost of Lippincott's global operations
NEW YORK (Sept. 7, 2022) – Lippincott, a global creative consultancy headquartered in New York, announces the opening of their first Australia office in Sydney. With additional offices in Hong Kong, Seoul, Shanghai and Singapore, this latest move marks a continued commitment to serving clients throughout the APAC region.
“Throughout our 80+ year history, we’ve established our firm as a strategic partner that helps clients generate sustained growth,” said Rick Wise, CEO, Lippincott. “While we’ve helped clients across Australia do just that from our global locations, we’re excited to put a stake in the ground in Sydney, with Graham Harvey and Dan Vasconcelos at the helm of our new office.”
Graham Harvey, Senior Partner, is leading the new Sydney office. Harvey’s track record of driving large-scale brand strategy programs and identifying white-space market opportunities is a critical foundation for the firm’s operations in the region. He is joined by Dan Vasconcelos, Partner & Creative Director, who has over 18 years of experience solving business problems through creative thinking and meticulous design craft. Harvey and Vasconcelos have developed breakthrough brand programs such as their recent award-winning work with Standard Chartered and Olea.
“We are seeing significant interest from Australian companies in our services. Australian clients appreciate our global experience and how we work at the intersection of strategic rigor and creative excellence. Having an office in Sydney enables us to serve our Australian clients now even more effectively,” said Stefan Fillip, Director APAC.
Further emphasizing Lippincott’s partnership with its parent company, the Australia office will be housed within Oliver Wyman’s Sydney location. This new location joins the ranks of Lippincott’s other recent office openings in Dubai, Singapore and Shanghai.
Lippincott 소개
Lippincott is a global creative consultancy. We have a passion for solving our clients’ toughest challenges with a proven combination of strategic rigor and design excellence. 1943년 설립 이래 세계에서 가장 유명한 브랜드 및 고객 경험 컨설팅을 다수 담당하며 선도적인 기업 입지를 이어 왔습니다. To help our clients grow, we focus on six primary areas: brand, innovation, design, experience, marketing and activation. Lippincott의 고객사로는 Coca-Cola, Samsung, Starbucks, Delta 등이 있으며, 브랜드가 성장하도록 지원하면서, 고객의 삶에 더욱 의미 있는 가치를 부여합니다. Oliver Wyman의 브랜드 및 혁신 전문가팀으로서 해당 업종, 각종 리스크, 운영상의 전문성을 통합하여 엔드투엔드 솔루션을 제공합니다. 고객사가 새로운 기회를 포착해 더 나은 미래로 나아가도록 함께 하겠습니다.